Category Archives: Brand Communication
So You Want the Job/Internship?
If you found this post — good.You’re already ahead of most people. I don’t make things complicated.But I do expect you to figure things out.This is your first simple challenge. 📝 How to Apply Here’s how to Apply to the Internship: Email only. Try avoiding sending anything else.Truthfully, I want to quickly open, review, and…
Harmonizing Advertising and Marketing (Strategies for Enhanced Brand Value)
In the dynamic business world, the relationship between marketing and advertising is akin to a well-choreographed dance. As an advertising specialist, I’ve observed how these two elements, when harmoniously aligned, can create a symphony that resonates with audiences and elevates brand awareness. Marketing or advertising experts are the conductors of this orchestra, blending various instruments…
My Blueprint for Authentic Brand Communication (From Strategic Partnerships to Speaking To Diverse Audiences)
In today’s bustling market, authentic communication isn’t just a luxury—it’s a necessity. You see, when brands genuinely speak their truth, they resonate. They connect. They thrive. But unfortunately, many fall into the trap of a “demographic-based” approach. You know the type: targeting broad groups like W25-54, assuming they’re the principal household shoppers. Yet, when you…